In today’s world of fast fashion and mass production, the line between authentic handloom products and those that merely mimic the craftsmanship can sometimes blur.
Many Powerloom mills are resorting to illegal practices in selling Powerloom products as Handloom at premium price.
The powerloom industry is resorting to illegal practices in producing handloom reserved items and selling them as handloom in domestic markets at a premium price.
Are you one of those who feel the price of handloom doesn’t match its look? Blame it on the lack of education in the country
India is the only country that still creates textiles coming from the genius of its master weavers. The world has lost the hand-weaving and loom